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Contact Information:
Gary Novak
In Motion Promotion
Phone: (888) 801-0078
Fax: (614) 866-6182
E-mail
gnovak@inmotionpromotion.com
Website http://www.inmotionpromotion.com 

FOR IMMEDIATE RELEASE: (September 25, 2005)

HispanoUSA selects In Motion Promotion as Their Mobile Marketing Agency of Record

COLUMBUS, OH- In Motion Promotion has entered into a relationship with HispanoUSA, a major Hispanic marketing and promotional firm with offices in Miami and San Antonio. As their mobile marketing agency of record, IMP will coordinate all national campaigns and enjoy a reciprocal arrangement as representatives of Hispano in the Midwest market.

HispanoUSA is a team comprised of highly qualified social communication specialists. Applying groundbreaking concepts, they implement promotional projects linked to cultural and entertainment activities in order to obtain the successful positioning of a service or product and create brand awareness.

It is Hispano USA's experience and knowledge that allows it to develop unique concepts in entertainment and recreation. These not only increase sales but bring Hispanics back to their roots and traditions with the use of creative and innovative promotional concepts developed with the needs of the Hispanic consumer in mind.

Without a doubt HispanoUSA is the means by which brands will reach the hearts and minds of Hispanics across the country.

In 2006 HispanoUSA with the assistance of In Motion Promotion will undertake an extraordinary production entitled "Festival Hispano USA" -- a larger-than-life event combining the spectacle of a grand festival with the excitement of an NFL event and the cultural immersion of Epcot Center.
Festival Hispano USA is scheduled for Los Angeles' Sports Arena May 19-21, 2006, followed by Houston's Reliant Arena July 21-23, before traveling to Miami, New York, Chicago and other cities across the U.S. Designed to offer U.S. Hispanics an opportunity to reconnect with their roots, Festival Hispano USA events will feature the best in Mexican food, music and entertainment in a family-friendly atmosphere, including traditional cuisine, youth-friendly games, attractions and sporting events. The festivals will also offer U.S. fans an opportunity to see at one event some of Mexico's top-rated actors, singers, comedians, athletes and other stars idolized by millions of Hispanics in the U.S., who are tuning into Latin-American media and entertainment in record numbers.

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